September 28, 2023


Design Plan Love

Amazon to Shutter DPReview After Almost 25 Years

The Amazon-owned on-line pictures useful resource DPReview is shutting down on April 10. Amazon is terminating the web site, a useful resource identified for its digicam evaluations and internet boards, as a part of the father or mother firm’s 18,000 layoffs introduced earlier this 12 months.

In a letter to readers, Scott Everett, DPReview’s normal supervisor, mentioned that the employees remains to be engaged on new content material by way of April 10. After which, the platform might be in read-only for “a restricted interval.” Customers which have submitted content material over time could request a duplicate of the information till April 6.

[Read: How to Deal with Client Reviews—Good, Bad or Ugly]

“Everybody on our employees was a reader and fan of DPReview earlier than working right here, and we’re grateful for the communities that shaped across the website,” Everett wrote.

Amazon purchased DPReview, a platform constructed largely on digital pictures evaluations in addition to a big person discussion board, in 2007. After the acquisition, DPReviews content material was usually linked to Amazon product listings for various pictures gear. DPReview launched in December 1998, which implies the corporate is closing simply shy of its twenty fifth anniversary.

DPReview lists 12 employees members. Mum or dad firm Amazon started shedding employees final November and earlier this week announced an additional 9,000 staff members can be lower for a complete of greater than 18,000. The layoffs come after a hiring surge in the course of the pandemic that added 798,000 jobs between the top of 2019 and the top of 2021. PetaPixel has already announced that Chris Niccolls and Jordan Drake, influencers heading DPReview’s movies, can be becoming a member of their workforce to steer a brand new YouTube channel.

“For a number of years main as much as this one, most of our companies added a big quantity of headcount,” wrote Amazon CEO Andy Jassy in a memo in regards to the further 9,000 layoffs. “This made sense given what was occurring in our companies and the financial system as an entire. Nonetheless, given the unsure financial system by which we reside, and the uncertainty that exists within the close to future, we have now chosen to be extra streamlined in our prices and headcount. The overriding tenet of our annual planning this 12 months was to be leaner whereas doing so in a approach that allows us to nonetheless make investments robustly in the important thing long-term buyer experiences that we consider can meaningfully enhance prospects’ lives and Amazon as an entire.”

The most recent spherical of layoff bulletins cuts jobs largely in Amazon Net Service, Folks Expertise and Know-how Options, Promoting, and Twitch, Jassy mentioned.